Headquarters Staff

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Donna Anderson
Administrative Assistant

  • Family Follow-Up Survey Program
  • Selected Resources Program
  • Annual Report
  • Preferred Partner Program Support
  • Headquarters Office General Support

Donna is a long-time member of Selected. She works to provide assistance and support for Selected’s member programs. Donna also utilizes her top-notch administrative skills by providing general office, vendor and leadership support.

Dan Beavers

Dan Beavers
Partners & Programs Manager

  • Preferred Partner Program
  • Selected Study Groups Program
  • Selected Transfer Services Program
  • Selected Resources Program
  • Family Follow-Up Survey Program

Dan brings more than 20 years of customer service and member support experience to Selected. He helps educate members about Selected’s programs and responds to member inquiries, tackles questions and handles requests for member assistance. Dan also manages Selected’s Preferred Partner Program, facilitating our Partners’ support of members and independent funeral service.

Robyn Brownlow

Robyn Brownlow
Member Services & Meetings Assistant

  • Member Engagement Support
  • Forum FOCUS Coordination
  • Meeting Registrations
  • Group Roundtable Support
  • NextGen Professional of the Year Award

Robyn provides administrative, clerical and operational support to all functional areas, staff and the management team with specific emphasis on Selected’s membership and meetings activities. She facilitates communications by managing schedules, coordinating and supporting internal, external and virtual meetings. Robyn also supports the team through data entry, processing, reporting and overall organization.

Pam Butenshen

Pam Butenshen
Membership & Database Specialist

  • Recruitment/Retention Support
  • Dues Processing
  • Member Support
  • Database Administration

Pam brings more than 20 years of association membership experience to Selected. She supports all aspects of the member relationship through data tracking, dues processing, membership balloting and new member onboarding. Pam maintains the integrity of our database and reporting.

Liz Centi

Liz Centi
Member Engagement Director

  • Member Engagement, Support & Education
  • New Member Onboarding
  • Member Data Collection
  • Member Site Visits
  • Selected Communities

Liz has over 15 years of experience working for a variety of membership-driven organizations across various industries. She creates strategies and outreach activities and drives and manages the Association’s member engagement as it pertains to our meetings, programs and resources. Liz also collaborates with staff and outside resources to ensure we have the infrastructure and technology in place to strengthen our data collection efforts and outbound communication tactics. While developing relationships with our firms, their staff and other audiences, she identifies unmet needs and communicates these to the Board and team for consideration and implementation.

Cameron Edwards
Marketing & Communications Specialist

  • Marketing & Promotional Coordination
  • Communications Calendar
  • Social Media & Public Relations
  • Website & Brand Integrity
  • Member News

Cameron brings more than 10 years of writing, editing and web design experience to Selected. He works closely with the Team to coordinate the association’s marketing and communications activities, which includes supporting our promotional and digital efforts, print and online campaign management and monitoring brand image. He shares offerings such as Selected member benefits, meetings and programs through intentional and purposeful communication strategies.

Amy Hunt

Amy Hunt
Director of Meetings & Education

  • Educational Planning
  • Meeting Planning
  • Speaker Contracts
  • Hotel Contracts
  • Selected Leadership Academy
  • The Bulletin

Amy is responsible for all of Selected's meetings and educational programming, including the Annual Meeting, NextGen Seminar, Group Roundtable Meetings, Forum FOCUS: Expert Edition and Selected Connections programs. She works closely with the Board of Directors, Programming Work Group and NextGen Advisory Group to create meeting experiences that emphasize take-home value and foster increased interaction among members. Amy invites suggestions and feedback from all members to continually evolve and improve Selected's meeting offerings. In addition, she facilitates all aspects of the Selected Leadership Academy and leads the internal and external editorial teams for The Bulletin.


Robert Paterkiewicz
Executive Director & CEO

  • Spokesperson for Selected
  • Headquarters Administration
  • Membership Development
  • Governance & Volunteers
  • Annual Operating Budget and Full P&L Responsibility
  • Allied Relations & Representation
  • Strategic Planning & Execution

Robert is a seasoned association executive with over 30 years’ experience in management and leadership positions within various trade and professional associations. His professional background and extensive hands-on experience with the challenges and opportunities faced by members ensures that he is ready and able to assist you in whatever need you may have. As the Executive Director and Chief Executive Officer of Selected, Robert serves as the chief administrator and is ultimately responsible for all functions of the association. He supervises all staff and Headquarters activities and is responsible for the formulation, implementation and evaluation of all programs and services offered through Selected.

Sarah Pojanowski

Sarah Pojanowski
General Counsel

  • Legal Counsel
  • Member Consultation
  • Funeral Rule Matters
  • Growth Community

Sarah is an expert in all aspects of law related to the death care profession and small business operations, including staff and human resources problems, as well as issues with client families and suppliers. Serving as General Counsel for Selected for over a decade, she also has significant experience in the law pertaining to nonprofit trade associations.

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Denise Zoephel
Assistant Executive Director


  • Headquarters Administration & Operations
  • Human Resources
  • Selected Study Groups Program
  • Family Follow-Up Survey Program

Denise is an inspiring, enthusiastic and compassionate leader who values people and process. She excels at driving and navigating organizational performance and continuously improving systems and efficiency. She also oversees all aspects of Selected’s member programs and services. She works closely with members to ensure they get the most out of their participation. She has extensive knowledge of strategic planning, human resources, sales and marketing through previous positions held at both nonprofit and for-profit organizations.


Stefanie Favia
Educational Trust
Sr. Director of Development


  • Fundraising
  • Scholarships
  • Workforce Development
  • Job Fairs
  • Program & Research Development
  • Institute for Exceptional Funeral Service
  • Trust Marketing & Events

Stefanie is responsible for the overall administration and management of the Selected Educational Trust including maintaining, expanding and developing new Programs. She is responsible for cultivating, stewarding and developing new and continued financial support and involvement for programs which include scholarships, research, education, workforce development and the Institute for Exceptional Funeral Service. Stefanie is the key staff liaison between the Trust and the association and for building ongoing and renewed relationships with donors, sponsors and the public.

Ashley Gottlieb

Ashley Gottlieb
Educational Trust Administrative & Marketing Assistant (PT)

  • Donor Administration
  • Scholarship Administration
  • Marketing

Ashley manages the Trust’s database, maintains all donor records and sends all donation acknowledgements. She also facilitates the Second-Career Scholarship program and supports marketing and special events.