Eterneva
Kerrville, TX 78028
eterneva.com
Contacts:
Brooke Latorre
brooke.latorre@eterneva.com
McKenzie Bell
mckenzie.bell@eterneva.com
Categories:
Cremation Support, Family Services & Support, Keepsake Jewelry, Memorialization, Memorial Diamonds
Company Description:
Eterneva celebrates the lives of people & pets by making real diamonds from the carbon in their ashes, hair, or items of personal significance.
What makes Eterneva unique is the participatory, uplifting experience around the Diamond Journey. We send photos, videos, and updates every step of the way, so the process feels like a living tribute. According to Baylor University research, 82% of families say the Eterneva Journey helped them heal.
Eterneva is the most trusted name in memorial diamonds, having served 5,000+ families and built a modern, beloved brand that resonates with today’s families. With 3M+ social followers, backing from Mark Cuban on Shark Tank, and celebrity customers like Kenny Chesney, Ariana Grande, and Tony Robbins, we're doing the heavy lifting on consumer education so your team can focus on serving, not selling.
Why Independent Funeral Homes Partner with Eterneva:
Meaningfully monetize direct cremation. Funeral homes are grappling with how to serve direct cremation families while generating revenue. Eterneva solves that. With 65% of funeral channel sales coming from direct cremation families, our partners are tripling their profit on these contracts.
Unlock post-need revenue. 80% of the families Eterneva serves on the direct-to-consumer side are post-need families with urns at home asking, "What do I do with these ashes?" This is an untapped opportunity for funeral homes to re-engage families they've already served.
Create raving fans. The Eterneva Journey turns families into advocates. That enthusiasm reflects positively on our partners and builds lasting brand loyalty.
A supply chain you can trust. In a space with little oversight, Eterneva stands apart - operating facilities in Texas and Germany with full transparency. The Texas facility is the largest memorial diamond lab in the world and open for tours. The supply chain is third-party audited. Every diamond comes with a verified chain of custody. Funeral directors can confidently recommend Eterneva knowing families are protected.
A model built for ease. Eterneva goes deep with our partners: in-person training, best-in-class merchandising, and a referral model where funeral teams don't have to do the heavy lifting. Simply introduce the idea and make the handoff. Eterneva closes 60% of families referred, generating meaningful revenue with minimal effort.
